The Wrong Story Kills the Deal
The value of storytelling cannot be underestimated and extends far beyond finance. When I was fourteen, I was fortunate to have the... Read More
The value of storytelling... Read More
Firescore
The Three R’s of Capital
The key to capital raising is getting the right people on the other side of the table, and then winning them over.... Read More
The key to capital... Read More
An Eye on the Big Picture
“What we do now, echoes into eternity.” – Marcus Aurelius (or Russell Crowe in Gladiator, your choice) That’s pretty big, but the... Read More
“What we do now,... Read More
The Real Drivers of Value
Business value is determined by much more than profits or a collection of assets. These things may serve as reference metrics (multiple... Read More
Business value is determined... Read More
Viewed Through The Lens of Finance
You might have the best product. A sexy widget. So amazing it sells itself. Except when it comes to capital. When you... Read More
You might have the... Read More
Trust is on Your Side of the Table
Traditional finance models come with a bevy of natural conflicts. Especially in finance, business owners and leaders have lacked true sounding boards.... Read More
Traditional finance models come... Read More
The Dictionary Needs an Update: Finance
When it comes to finance, the dictionary needs an update. Every traditional definition is limited to capital and credit. With the finance... Read More
When it comes to... Read More
First Water Unveils New Website and Book on Relational Finance
Houston, TX – May 7, 2019 – First Water is pleased to announce the launch of the company’s new website, along with... Read More
Houston, TX – May... Read More
Newly Profitable? Congrats! You’re Screwed.
Corks fly. Moderately-priced champagne drips from the ceiling. You started from the bottom and now you’re here – PROFITABLE. You and your... Read More
Corks fly. Moderately-priced champagne... Read More